Creative industries are critical to economic and national well-being as human creativity and intellectual capacity is an important economic resource,” said the Managing Director of GPRINTS Nigeria, Seyi Oderinde.

It also encourages start-ups and in particular creative entrepreneurs to use digitization to boost, develop and grow their businesses in a society where the creative industries are little or not recognized.

The past Covid-19 round has not only taught us the importance of digitization but also calls for the use of digital technologies to change the outdated business model and provide companies with new value-based resources and opportunities.

Read full news here: New Telegraph Nigeria